I am MULTI

Hey there, I'm Soo! When I was just seven years old, my parents brought me to America. As a Korean-American, I couldn't help but notice that I stood out. Little did I know, this journey would lead me to discover my unique voice and purpose.

Fast forward to today, and I've been fortunate to work with incredible global organizations that celebrate differences and promote belonging. Through these experiences, I've discovered the power of being different. Now, I've woven my personal journey together with my deep passion for this work into a mission that's incredibly close to my heart—I've given it a name: WE ARE MULTI.

I am a People & Culture Strategist

Inspired by the Five Human Truths, I help organizations create meaningful, engaging experiences. 
These human truths don’t just apply to customers or employees—they’re the foundation of every meaningful relationship. 
By designing people-first strategies, I help organizations build loyalty, drive engagement, and create experiences that leave a lasting impact. 

Be Understood – People want to be heard.
Be Special – Everyone deserves to be recognized.
Belong – A sense of connection is everything.
Feel in Control – Growth happens when people feel empowered.
Reach Their Potential – I create environments where people thrive and succeed.

At the heart of every great organization, team, or community is a simple truth: when people feel seen, valued, and empowered, they don’t just participate—they flourish.
My career in hospitality, education, biotech, finance, and tech has taught me that success starts with understanding and fulfilling what truly drives people.